Your mission
We’re looking for an Influencer Marketing Manager (f/m/x) to join our marketing team! In this role, you’ll play a key role in shaping how our apps connect with audiences across social channels. You’ll be at the forefront of influencer campaigns, collaborating with internal teams and external partners, and you will take ownership of campaigns across platforms like TikTok and Instagram, using your hands-on experience to maximize engagement and achieve measurable business outcomes.
In this role you will:
In this role you will:
- Take full ownership of high-budget influencer marketing campaigns, planning and executing strategies that turn business objectives into measurable, high-impact results.
- Collaborate closely with sales, product, support, and marketing teams to align priorities, share insights, and drive measurable outcomes across all channels.
- Monitor, analyze, and optimize campaign performance using data-driven insights to continuously improve ROI and effectiveness.
- Lead growth across paid channels like Meta and Google while expanding organic presence on Facebook, Instagram, and Snapchat through strategic content planning and creative collaboration.
- Build and manage relationships with agencies and creators, identifying opportunities and negotiating partnerships that maximize impact.
- Plan and coordinate multi-market campaigns, including TV and digital activations, ensuring consistent messaging and seamless execution.
- Innovate and scale influencer marketing efforts by testing new approaches, expanding the creator network, and delivering high-efficiency, high-impact campaigns.
Beyond your operational responsibilities, you will also embody and champion our core values every day:
- Elevate Together – Collaboration is our strength. We support each other, embrace diversity, and grow as a team.
- Xray Transparency – Open communication builds trust and strong relationships. We value honesty, inclusion, and accountability.
- Master Feedback – We challenge and support each other through honest, caring feedback.
- Own the Outcome – We take ownership, move fast, and turn ideas into results.
- Xcute Smart – Keep it simple, act pragmatically, and focus on what truly matters.