Your mission
As a Senior Economy Designer, you will be responsible for designing, analyzing, and balancing the economy of our rewarded ad platforms. You will ensure that rewards, incentives, and progression are aligned with our business goals. You will be part of the live operations team and collaborate with data and product teams to maintain a sustainably scalable platform.
Your key responsibilities:
- Design and continuously balance a hybrid economy combining:
- Real cash rewards
- Virtual currencies
- Meta-progression systems (e.g. streaks, boosters, luck-based mechanics)
- Model money in / money out, sinks, sources, inflation, and deflation.
- Design reward loops that drive:
- Retention and habit formation
- Engagement outside of core advertiser offers
- Sustainable payout costs
- Define and tune reward mechanics such as:
- Daily / weekly streaks
- Reward boosters (time-based, conditional, etc.)
- Randomized reward mechanics (e.g. slot machine–style systems)
- Work closely with Product, Data, and Engineering to:
- Translate economy concepts into implementable systems
- Run simulations, A/B tests, and live balancing
- Monitor live economy KPIs and proactively adjust:
- Payout ratios
- Reward availability
- Progression curves
- Document economy logic clearly for internal teams.